Case study · Scale Up

Driveways and Patios by Marc: a new website for a Dorset installer

Marc Jackson lays resin-bound, tarmac and block-paved driveways, porcelain and stone patios, and the landscaping around them across Bournemouth, Poole, Broadstone and Wimborne. He had nine Facebook recommendations, every one of them positive, and a brand-new domain. This is the site we built for him and how it went live.

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Light grey porcelain paving laid around a garden swimming pool, with a dark block border
A porcelain pool surround by Marc, the photo that leads his homepage.
The business
Business
Driveways and Patios by Marc (Marc Jackson), established 2024
Area
Bournemouth, Poole, Broadstone and Wimborne, Dorset
Work
Driveways (resin-bound, tarmac, block paving), porcelain and stone patios, landscaping, decking, fencing, walls and lawns
Guarantees
3-year workmanship guarantee, 5-year warranty on slabs
Plan
Scale Up, £79 a month
Live
29 September 2026, on a brand-new domain
Website
drivewaysandpatiosbymarc.co.uk
The Driveways and Patios by Marc homepage on desktop, with a free quote form beside the headline
Marc's homepage on desktop, captured 5 October 2026.
What we built

Built around how people buy a driveway or patio

Driveway and patio customers want to see the finished job, near them, from someone who stands behind the work. Every part of the site points at that.

Three lead services

Driveways, patios and landscaping lead the site, with decking, fencing, walls and lawns listed underneath, so a visitor sees the main work first.

Service pages with their own photos

Each service has its own page, illustrated with photos of Marc's own jobs, and before-and-after sliders that show the change on real gardens.

A gallery with service filters

Every job photo in one gallery that customers can filter by service, so someone after a patio sees patios.

Local area pages

Pages for the towns Marc covers, including Bournemouth, Poole, Broadstone and Wimborne, so he can be found in each one.

Enquiries straight to his inbox

A short quote form on every page, and each enquiry is emailed straight to Marc's own inbox.

Structured data

His business details, services and areas marked up as structured data, so search engines can read them without guessing.

Before and after

The work does the selling

Before: a rear garden patio of old, uneven concrete slabs
Before
After: the same rear garden with a new full-width grey porcelain patio
After

Old concrete slabs replaced with a full-width porcelain patio. On Marc's site this pair sits in a slider you drag to compare.

Timeline

From demo to live

  1. 13 Aug 2026

    Demo built

    A working demo of the site, built around Marc's own services and job photos before he had signed up or paid anything.

  2. 14 Aug 2026

    Brand pass

    Logo, colours and type set so every page looks like one business.

  3. Late Aug to 27 Sep 2026

    Preview and changes

    Marc reviewed the preview and we worked through his changes in rounds until he was happy with it.

  4. 29 Sep 2026

    Signed and live

    Marc approved the site, signed up to Scale Up and it went live the same day on his new domain.

Lay driveways, patios or gardens yourself? See what we build in our websites for landscapers. Scale Start (£45 a month) and Scale Up (£79 a month) are both £0 upfront, with nothing to pay until you approve your preview, on a 12-month minimum term.

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